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Rita Clifton CBE

Rita Clifton CBE is a high-profile business leader, acclaimed brand guru and sustainability champion. She inspires organisations of all kinds to find new ways to succeed in an uncertain world. Rita has an ability to engage CEOs and boards, raise the performance of all levels of executives and help entrepreneurs create long-term value. Furthermore, she offers honest, stimulating and very practical advice and will leave audiences with a clear sense of opportunities and actions.


About Rita Clifton CBE

Rita Clifton CBE, dubbed the ‘Brand guru’ by the Financial Times and ‘The doyenne of branding’ by Campaign magazine, is celebrated for her profound impact on the world of branding and business leadership. Retail Week praised her as ‘a fabulous ambassador for business,’ and her expertise is sought after globally.

With a distinguished career that includes roles as Vice Chair and Strategy Director at Saatchi & Saatchi, London CEO and Chair at Interbrand, and co-founder of BrandCap, Rita’s insights into branding and strategy are unparalleled. She currently holds several high-profile board positions, including with the John Lewis Partnership, Nationwide Building Society, and Ascential plc. Her previous board roles span ASOS, Dixons Retail plc, Emap, Bupa, and Populus Group, alongside significant contributions to non-profit organizations like WWF and the UK Sustainable Development Commission.

Rita is also an acclaimed author and commentator, known for her bestselling book ‘The Future of Brands‘ and ‘Brands and Branding‘ from The Economist. Her latest book, ‘Love Your Imposter,’ explores modern leadership and personal branding, receiving widespread acclaim.

As a keynote speaker, Rita’s engaging style and deep knowledge make her a standout. She covers a range of topics, including leadership, innovation, corporate reputation, and sustainability. Her workshops on overcoming imposter syndrome and building an effective personal brand, based on ‘Love Your Imposter,’ are particularly lauded. Whether discussing personal, corporate, or nation branding, Rita’s insights into the digital age and how to cultivate a world-class brand resonate with audiences worldwide.

To book Keynote Speaker Rita Clifton, contact The Speakers Agency on +44(0)1332 810481 or email 

Speech Topics

Rita’s speech topics include, but are not limited to:

  • Branding in the digital age
  • How to build a world-class brand
  • The business value of branding
  • Branding for the boardroom
  • Disruption and innovation
  • Branding for SMEs and entrepreneurs
  • Branding in the not-for-profit sector
  • Building your personal brand
  • Business, leadership, and inclusion
  • Women and leadership
  • Building a portfolio career
  • Sustainability and ESG
  • Overcoming imposter syndrome

Here you can find links to books by Rita Clifton. For bulk book orders for your event please speak with a member of the team.

brands and branding rita clifton love your imposter rita clifton

Booking Information


"You went down a storm with the crowd. They loved it... so insightful and fresh. Google ... the highlight of the conference"

Marketing Society

"Warm and funny"

Guardian News & Media

"…funny, insightful, practical and inspiring"

Nicola Mendelsohn CBE, VP of EMEA, Facebook

Rita Clifton News

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