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Alan O’Neill

Alan O’Neill is an international business consultant and non-exec board director working with blue-chip organisations across the spectrum of industry in Financial Services, FMCG, Hospitality, Industrial, IT, Motor, Retail, Telcos, Tourism, Travel and others. A fine and much in demand international speaker and conference facilitator Alan O’Neill has over 30 years of front line board level experience he is at the top of his field.


About Alan O’Neill

Learn the secret of Selfridges’ success from the man whose 7-Steps to Profit programme stimulated growth for the department store from £45 million profit to £200 million in a few short years. Now Selfridges has received multiple awards as the ‘Best Department Store in the World’. Alan’s 7-Steps to Profit has also transformed the fortunes of other iconic brands such as Toyota, Getty Images, Harrods, aafaq Islamic Finance, Primark, Intel and Moet Chandon.

Alan can guide your team through his structured path to profit increase, tailoring his insight to the needs of your business. Wherever you are on your journey, Alan’s no-nonsense expertise, infectious enthusiasm and sheer depth of experience can reignite your company’s passion for growth.

Known for his relentless focus on putting people first, Alan truly understands the direct link between a thriving company culture and improved commercial results. Alan can help your team to identify your unique culture as a company and use this to give you maximum competitive advantage.

A seasoned expert in facilitating organisational change in culture and strategy, Alan can help your team to navigate any stormy waters and overcome resistance. His tried-and-tested formula will help you transform your business to deliver the meaningful experiences your customers crave.

Practical, empathic and very commercial, Alan’s refreshing and passionate style will inspire and challenge your organisation to embrace change and grow, using real-life business models and memorable success stories.

Alan brings 30 years of wide industry experience, from retail to manufacturing and distribution, FMCG to financial services, hospitality to professional services, motor to travel and tourism and more. His work history spans blue-chips and PLCs, SMEs, family businesses and the Public Sector across Europe, the Middle East and Asia.

Speech Topics

Customer experience
Why it’s at the beating heart of all decision-making

The four ‘must-have’ values to set your direction

Change management
How to overcome resistance and take people with you on a new journey

Booking Information


"I have been in many remote meetings over the last year, as you can imagine, but never in one which was run so flawlessly and smoothly. Alan’s keynote was a highlight. But he also moderated it with ideal combination of freedom and discipline, and excellent summaries of key points, probing questions and overall superb control. And all technical elements worked very well, including Slido, splits into rooms etc. Great job!"

Mikołaj Józefowicz, Country General Manager, European Recycling Platform

"Alan O’Neill has completed some inspirational work for us at Dalata Hotel Group plc over the past number of years. His insight into customer experience and customer thought process is second to none. The timing of his content is excellent, as the world of digital collides with traditional hospitality and customer service more frequently."

Dalata Hotel Group plc


Alan O'Neil News

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