Lea Karam
Behavioural scientist bridging the gap between human psychology and digital innovation
*Fees are a guide only. Exact cost will be dependent on requirements and are subject to change.
About Lea Karam
As a Behavioural Advisor and Executive Member of the International Academy of Digital Arts & Sciences, Lea helps shape how behavioural science informs the media and marketing industry. She worked with major brands including the BBC, TikTok, Google and Amex, and speaks regularly at global events such as Cannes Lions, SXSW and the Royal Television Society Convention.
Her work has been recognised by Campaign Media Week 30 Under 30, Management Today 35 Women Under 35, and The Media Leader Future 100, and she has been featured by Inside Behavioural Economics as one of their world’s leading experts.
To book Keynote Speaker Lea Karam, contact The Speakers Agency on +44(0)1332 810481 or email enquiries@thespeakersagency.com
The Psychology of Attention in the Age of AI: How Brands Win Hearts and Minds in an Automated World
AI is reprogramming how consumers discover, choose, and stay loyal, but human psychology remains the ultimate fix. This keynote reveals the behavioural science behind what captures attention and drives lasting connection in a world where algorithms curate almost everything. Learn how to harness AI-powered precision while preserving the storytelling and cultural empathy that make brands feel human and how to build relevance and loyalty that technology alone can never create.
Culture and Community: The New Consumer Landscape
Culture drives demand but most brands are misreading the signals. This keynote shows how to decode Gen Z and Gen Alpha behaviour, build authentic relevance, and engineer growth through community-powered insight and a new kind of audience intelligence.
Building Meaningful Brands: From Awareness to Advocacy in the Loyalty Loop
Today’s consumers are informed, sceptical, and no longer follow a linear path to purchase. This keynote reveals how behavioural science transforms brand strategy for a new reality where the customer journey is a continuous loop. Discover how cognitive biases shape decision-making and learn practical strategies to move audiences from passive awareness to deep loyalty through ethical design, community engagement, and behavioural principles that build brands people actually care about.
Client Feedback
"Thank you Lea for bringing your energy into the room. You’re a force to be reckoned with for sure. It was an absolute pleasure to have you close out the day’s conference reinforcing that we still need human first thinking in our adapting world of AI. As fast as things move, we will still need people and customers at the forefoot of our thinking."
"Your wonderful keynote was inspirational. Thank you so much."
"Thank you for your insightful and passionate keynote Lea, you were a true highlight of the evening."
