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Marc Gordon

Marc Gordon is an internationally recognised thought leader in the field of customer experience. With over 25 years of marketing and business communications in a number of diverse industries, he has built a reputation for providing impactful methods that increase sales and inspire customer loyalty. Marc’s presentations combine established business practices with the science of human behaviour. This content, combined with his dynamic and entertaining style, have made him a sought after speaker throughout Europe and North America.


About Marc Gordon

As an award winning keynote speaker, Marc Gordon has spoken for some of the world’s most respected companies, including Bausch & Lomb, Hilton Hotels, Chanel, and Microsoft. Marc is the only speaker in his field to have keynoted at the World Management Forum in Tehran, Iran. Regularly featured on television and radio for his opinions, Marc has shared his thoughts on topics that include the boycotting of brands, customer service in the airline industry, and companies such as Facebook, and Starbucks. Marc has even been referred to as “Canada’s marketing superstar” by the Oprah Winfrey Network.


Marc’s true talent lies in understanding how people’s beliefs, ideas, and experiences shape how they see themselves and others. And how these manifests into how they act as customers. The ideas Marc Gordon shares form the stage have led to many organisations seeing a paradigm shift in how they communicate with customers.

With over 25 years developing customer experience strategies for both his own company and those of his clients, Marc has become one of the leading authorities on relationship building for business.



As an avid story teller, Marc’s presentations are filled with real world examples of companies that get things right – and wrong. His humorous views of the business world, plus his tales of being a work-at-home dad, keep audiences engaged and entertained. And of course, there’s plenty of practical ideas that can be applied immediately. With super high energy and lots of interaction, audiences learn as much as they laugh.



Marc’s presentations are just as applicable for C class executives and front line managers as for seasoned business owners and budding entrepreneurs. Based on the needs of your people, Marc will tailor a unique presentation built on his core subject and expertise.

Marc’s presentations have been given to groups ranging from fifty to five thousand, from classrooms to conference halls. Each time, he has entertained and empowered audiences to rethink how they communicate and serve.



Marc’s first steps into entrepreneurship began at the age of eleven as a victim of relentless bullying. By painting Dungeons and Dragons figurines for fellow students, Marc learned how people’s behaviour and attitudes can change if they see value in what others can provide. This was a lesson he would remember throughout his career.

At the age of 16, Marc was back in business for himself. Over the next 8 years he would be importing collectible model cars, have his own clothing line, and even end up selling lingerie to escorts and exotic dancers. During that time, he would see his businesses grow faster than he could handle, stumble due to economic conditions, or get squeezed out by aggressive competitors.

In 1994, unemployed and with no job prospects, Marc invested $2,500 in a gold plating machine and started GoldPro. In that first year, operating out of his parent’s basement, sales totaled just $4,000.

However, by 2000, the company had grown to a multi million dollar manufacturer and distributor of automotive equipment and accessories, servicing over 2,400 car dealers and body shops across Canada.

In 2003, after emotional and physical burnout, Marc sold GoldPro for seven figures. Owning virtually no inventory or capital equipment, the high value of his company was based on GoldPro’s name, distribution network, brands, and web presence. This was a testament to Marc’s skills as a marketer and his ability to build a loyal customer base.

After taking a year off, Marc started his own agency to provide the kind of marketing and consulting services he wished were available to him when he was starting out.

Marc’s agency specialises in developing and executing marketing programs for companies ranging from startups to public companies. Services include web design, print production, promotional campaigns, and public relations.

Marc is an active participant and volunteer in several organisations and educational symposiums that provide free marketing tools and management experience to new entrepreneurs. Marc is also active in youth business groups such as DECA, providing mentoring services and judging competitions.

Marc lives in Toronto with his wife Natalie and children, Allison and Blake.

Speech Topics

SELLING HAPPINESS: How to create customer experiences that inspire loyalty and drive referrals.

NO APOLOGIES NEEDED: Turning upset customers into happy (and profitable) relationships.

SELLING LIKE A SHERPA: Using value and insight to guide customers (and yourself) to success.

Booking Information



"Marc’s presentation had a huge impact on us. His energy and enthusiasm made for an environment where we were learning and didn’t even know it. Can laughing and learning be interconnected? I believe Marc proved they can be."

Jason Mullin, Director of Marketing, Residence Inn Marriott

"Marc has the unique ability to deliver a powerful message about a technical subject in very simple and entertaining way. This would explain the packed conference room and continued conversation afterwards. Marc clearly brought his A game and it was definitely appreciated by everyone who attended."

Brian Jobling, Corporate Account Manager- Canada, Air New Zealand Group

"Marc really knows how to get his message across in an informative and entertaining way. His stories are smart, funny, and great examples of what businesses should and shouldn’t do. His presentation was incredibly well received."

Tammy Rose, Johnson & Johnson Inc.

"Marc was amazing. His material was relevant to our industry and his delivery style was warm, engaging, and entertaining. I know all our front-line representatives will perform at a higher level thanks to Marc’s presentation."

Preet Bains, Key Accounts Manager, Chanel

"A very entertaining, yet powerful presentation that made us thoroughly re-examine a number of our customer service policies and procedures. I believe we will be a better company because of it."

Rafael Arroyo, Market Manager, Travelocity

Marc Gordon News

Apr 04, 2024

Your Key to Booking the Most Impactful Customer Experience Speakers

May 15, 2023

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